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Archive for February, 2009

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Feb 25

Impact Point Meetings for Productive Companies

As usual, I was listening to BFM during my drives, and up came this programme about “productive meetings”. Hookay, I thought, expecting the same old drivel we’ve heard countless times on the subject… “Keep it relevant, prepare early, take notes, etc.”

I listened anyway, hoping to learn something new on an age-old subject. It ended up being the most valuable thing I’d heard on radio for a long, long time!

The guest, a business coach, shared a few important points on holding productive meetings. We’ll definitely implement them at Elevyn. Here’s what I learned:

1. Business owners always try to do too many things at any one time. True true!

2. Instead – what they should focus on are 7-12 things that have a direct impact on the company’s bottomline. Sales & marketing, for example. Or smoothening out operations. Lower manufacturing costs.

3. The key is consistency. It’s not doing 5,000 different things at one time, but doing those 7-12 things 5,000 times!

4. Here’s where meetings can be productive. Each meeting should only focus on ONE of the 7-12 things. They’re called “Impact Point Meetings” (IPM).

5. Each IPM must last no longer than 1 hour. This is crucial because our concentration wanes off after about 45-60 minutes, and the limit forces people to raise only important issues.

6. Now you end up with only 7-12 meetings, which can be held weekly, bi-weekly or monthly with different members of your company, depending on your business.

7. Always end meetings with “who does what by when”.

8. It takes time to get used to, especially in keeping to only relevant topics within the one hour. But it’ll get better with time.

9. Last advice from the coach – “If your competitors are doing this week-in week-out, and you’re not… they are going to eat you alive!”

Feb 13

New Elevyn Shop: Tompoq Topoh

A warm welcome to Tompoq Topoh, the Mah Meri Women’s First Weave Initiative!

What is Tompoq Topoh?

Tompoq Topoh is a group of talented Mah Meri artisans, an indigenous ethnic minority group in Malaysia from Kampung Sg. Bumbon in Carey Island.

While the men are famous for their woodcarving skills, the women are slowly gaining the much deserved recognition for their beautiful woven pouches known as bujams.


Tackling the Challenges

A prevailing challenge to getting rural artisans online, is that they are usually not IT savvy nor are they fluent in English.

Although it initially seemed a big hurdle, after putting on our thinking caps and through various discussions with Tompoq Topoh and other friends of the group – we worked out a strategy in the form of a “marketplace agent”.

The Marketplace Agent

Marketplace Agents are urban-based “connectors”, whose role is to manage the online shop, work with the artisans on processing orders, and progressively train them  to eventually do it independently.

Fortunately, we didn’t have to look far for someone to fit this role. Su Li,an avid fan of indigenous crafts, has been closely following Elevyn’s progress since our beta launch. Eager to work with the lovely ladies of Tompoq Topoh, it wasn’t difficult to get her to join the team!

Su Li took on the role like ducks to water… within just a few meetings with the community she has managed to get the shop online, photographed the products and arranged for the ordering logistics.

Here are some photos of our field trips working with Tompoq Topoh.
All photo (c) Su Li, Sze Ning & COAC/Colin Nicholas.

28 Dec 2008 – Initial visit to introduce Elevyn to Tompoq Topoh

6 Jan 2009 – Discussion with the core team that will be working with Elevyn and Su Li, our Marketplace Agent

24 Jan 2009 – Update meeting to exchange information gathered to put on the shop

11 Feb 2009 – Tompoq Topoh goes online! You can now buy wonderful Bujams such as this, lovingly produced by the womenfolk of Tompoq Topoh.

Stay tuned…

Working with Tompoq Topoh has been a very exciting experience for all of us, and we’re really excited with the journey ahead. Keep posted on our progress by signing up to our newsletter (write to info@elevyn.com), subscribe to our RSS feed or follow us on Twitter! In the meantime, check out Tompoq Topoh’s shop!

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